Braille Labels

Many people rely heavily on the information on wine labels to help them in making a purchasing decision, but what if the consumer is sight-impaired?

An item on wine writer Natalie MacLean’s Web site calls attention to several producers who are using Braille on their labels to feature the winemaker, appellation, name of the wine, vintage and whether the wine is red or white.

Interestingly, none of the wineries mentioned are in the U.S.
The senses of sight, smell and taste all play a role in wine tasting, but this adds another dimension — touch.

MacLean also said that a blind winemaker in Australia has translated the Oxford Companion to Wine into Braille.

(Is this what’s meant by a “feel good” wine?)



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