In that time his wines have received numerous awards and his abilities national recognition. Bruce was one of the pioneers in the developement of Pinot Noir and Syrah in Santa Barbara County and in California.
When Bruce first arrived at the winery he asked that we plant Pinot Noir in our Lafond Vineyard, which we did. Pinot Noir, largely ignored in most of California, has found its true home in Santa Barbara County.
As winemaker Bruce controls the total process, from the selection of varieties and clones to plant in the vineyard, to farming practices, cultivattion, pruning and when to pick. Accordingly the wines reflect his style and philosophy of winemaking. Bruce lives in Santa Barbara.
Joanie Hudson Director National and International Marketing, Santa Barbara Winery / Lafond Winery & Vineyards Joanie, a graduate of the University of California at Santa Barbara, has long been interested in wines. She worked as Assistant Manager at the Santa Barbara Winery Tasting Room for several years before accepting her present post in the Spring of 2009. She is a prolific writer and has contributed many articles to our 'Wine & Vineyard Blog' as well as many local publications. She worked for many months under Craig Addis, our long-time Marketing Director, who has left to focus on a business that he and his wife started.
Santa Barbara Winery is currently building a new facility at its vineyard on Santa Rosa Road that will more than double the winery's total production, from a current 20,000 to 44,000 cases. The additional 24,000 cases will be pinot noir and syrah, with the Santa Barbara facility being reserved for white wine production.
McGuire also enjoys experimenting with small lots of lesser-known varietals such as carignan and the Italian varietals nebbiolo and sangiovese, as well as viognier, which is lately becoming much more visible in Santa Barbara County.Pierre Lafond Founder and Chairman
Pierre graduated in architecture from McGill University in Montreal. He has lived in Santa Barbara since 1957. After practicing architecture for several years he became interested in business.
He started Santa Barbara Winery in 1962, the first winery in Santa Barbara County since prohibition.
Pierre and his wife, Wendy Foster, operate several businesses in Santa Barbara including clothing stores, gourmet markets and a gift store.